The Facebook Algorithm is a mysterious force that changes the way you see your friends’ posts. The algorithm determines what posts appear on your news feed, which means it has a huge impact on how many people will see your posts.
The good news is that there’s nothing to be afraid of. You can use these seven engagement hacks to reach the right audience.
1. Use Social Media Video
Social media video is one of the most important strategies for marketing in 2019, especially when it comes to Facebook and Instagram. Videos are very popular on Facebook and Instagram as they engage users more than text posts or images do. But videos require a lot of work and effort to create, so make sure you have enough time before posting them online.
Also, you can always use the Splice video tool, and in case you’re not acquainted with the tool, consider reading the Splice review.
2. Post at Prime Time
You should post at a prime time because that’s when people are most likely to engage with your content. CRM software can supply enterprises with end-to-end consumer support automation solutions, also helping them have an all-round customer support strategy.
3. Post Relevant Content
You want to post relevant content, so people actually want to interact with it and share it with their friends. If they don’t find it fascinating or useful, they’re not going to bother engaging with it — even if they really like you as a person or brand!
4. Interact with Your Audience
You should interact with your audience because that’s how you find out what they want and how to better serve them.
5. Use Hashtags
The use of hashtags can help you reach a wider audience and build brand awareness. But you should use them sparingly because too many hashtags can look spammy.
6. Use emojis
Emojis can make your post more engaging by adding emotions to it. They create a personal touch to your post and make it more interesting to read.
7. Post at the Right Time
If you post at the wrong time of day, it’s more likely that no one will see your content!
8. Get Influencers to Share Your Content
Getting influencers to share your posts is a nice way to get more exposure and grow your audience.
9. Use the Right Social Media Apps
If you use the right apps, you can get more views on your content. But if you use the wrong app, it won’t help you at all!
10. Create a Content Calendar
A content calendar helps keep track of your scheduled posts so that they don’t overlap or repeat themselves. This will also help you to manage your work! And to stay organized, you can also use a coworking management app.
11. Use clickbait headlines
Clickbait headlines are headlines that attract attention by promising something exciting or unexpected in the article itself. They also help increase engagement by encouraging people to click on them, which then leads them to read the article too!
Finally, the most important thing you should do if you want to increase engagement on your posts is post at least once per day. If you have a lot going on in your life, then try to make sure that you post at least once per week. Remember, that posting at least once per day will help keep your audience engaged.